Post Category: Web Development
You evaluated your old website, set goals for a new site, and developed a redesign strategy. Maybe you’ve started writing your website copy and gathering photos. Now’s the time to partner with a web designer. If you don’t already know and trust one, where should you begin?
After evaluating the strengths and weaknesses of your current site, you should be ready to map your new site. Recording your redesign goals will help you during this and later stages. You may aim to increase business, strengthen brand perception, and better connect with current customers. Write your reasons down so you can refer to them as you progress through your project.
How will you address these goals? Your strategy can surround the site’s structure, visual perception, interactive features & functionality, platform, search engine optimization, and maintenance. Analyzing these six areas will jumpstart your redesign project.
Redesigning a website can seem like an insurmountable task. A few weeks of careful forethought and planning make the process easier. You can choose which aspects of your current site to apply to the new site and which to eliminate.
Much like the previous year, my work in 2012 concentrated on web design and development. In some projects I was solely the designer, establishing the look and feel of a website (eg. the Bell Sports Product Page). In others, I focused on development and integrated functionality into static designs (eg. the Park Tread Site). The majority of my projects combined the two roles. For clients such as St. Luke School, Rodeowave Entertainment, and Dr. Cynthia Bulik, I designed and developed custom WordPress themes. These clean and modern themes provide my clients with professional, long-lasting designs and allow them to manage content on their sites.
Venturing to San Francisco’s WordCamp Conference this past weekend, I most anticipated the “State of the Word” address. WordPress co-founder, Matt Mullenweg, presented the speech. He stated with pride that 16.7% of websites are built on the content management system.